Tackling the insurance industry’s close relationship with rugby union Working out ROI on sponsorship deals is difficult, but the sport is beloved by insurance brands. By Ben Wylie June 13, 2025 X LinkedIn Email Show more sharing options X LinkedIn Email Print Log in to continue Please enter your email address Log in with SSO Password log in Opening your single sign-on provider... Email sign in link or continue for password log in and SSO Continue Set/Reset Password Start Free Trial Questions about your access? Email us at support@insuranceinsider.com Subscribers, log in here: Fuel a smarter strategy with our actionable market intelligence Gain a competitive edge and accelerate decision-making Be empowered by insights that transform confusion to clarity Uncover growth opportunities and prepare for potential threats Fuel a smarter strategy for business growth Request a free trial Already a subscriber? Log in now Back Topics Analysis Brokers UK and Europe London market Insurers Howden AJ Gallagher Allianz Contingency/entertainment